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Jay Electronica x Mountain Dew Code Red

December 24, 2010

What?  Is this real?  Don’t you need to have music out before you can do endorsements?  I never understood the rapper/soft drink endorsement connection, but this is the best one since Biggie’s infamous Pepsi Freestyle or at least those Busta Rhymes Sprite commercials in the 90s.  I didn’t even know Code Red still existed, but now I guess the 30 white kids who listen to Jay Elec are now enlightened.  Wasn’t Act II supposed to come out last Christmas?  C’mon son.  I hope someone is either fired or promoted over this.  If this plays during the Super Bowl I’m stripping naked and running to Alaska to live with the grizzly bears.

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